Don’t forget to PR your involvement in the BIBAs, this winner did and got some new business

The BIBAs is Lancashire’s most well established, biggest and best business awards.

That’s why it’s known as ‘the one they all want to win.’

Being involved creates a host of opportunities to bag your business some media coverage that can help you build awarness, establish your credibility and grow trust in your business or brand.

But it can also directly result in you attracting new customers, as one of last year’s winners discovered.

Talking about their experience in 2021, Lisa Sourbutts of Cube HR, which won the Service Business of the Year award, said: “Entering the BIBAs has been one of the best things we have done.

“Since winning we have had signed new clients who contacted us after reading about our Service Business Award win as they were keen to partner with a HR company that provides excellent service and have won a well-known award for it.

“I can’t thank the BIBAs judges enough.”

You can create your own media exposure whether you’re a competition entrant that makes the finals, or a winner, and even as a sponsor.

Make the most of it by ‘borrowing’ the BIBAs brand and using it to boost your own.

Not applied but still want some brand exposure? Sponsor a category!
Don't forget to PR your involvement in the BIBAs, this winner did and got some new business
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