As Olly Murs flicked the famous switch last weekend, Blackpool prepared itself for another boost to its economy.
With the world famous Illuminations set to shine until the new year, the BIBAs also provides its own unique boost to the resort.
Each year, over 1,000 decision-makers gather at the prestigious Blackpool Tower Ballroom, generating significant economic activity.
This influx of business leaders, entrepreneurs, and professionals promotes networking and collaboration, while also benefiting the local economy through hotel stays, visits to attractions, and other expenditures.
Blackpool sees economic gains worth millions as a result, and ultimately, the BIBAs fuel innovation, entrepreneurship, and prosperity, enhancing the vibrancy and competitiveness of Lancashire’s economy.