One of Lancashire’s biggest business awards is already boosting Blackpool’s economy, according to a group which represents firms in the resort.
The Blackpool Business Leadership Group (BBLG) said hotels had already seen an upturn in accommodation bookings from guests attending the Be Inspired Business Awards, the BIBAs, which takes place at the Blackpool Tower on Friday.
It comes after the awards revealed it had spent £140,000 with suppliers in Lancashire for this year’s ceremony, including with a number of firms from Blackpool.
BBLG chairman Martin Long said this double boost would continue the awards’ long-standing support for the town’s economy.
He said: “Blackpool is blessed with a number of excellent venues which attract an all-star list of events ranging from music concerts to awards nights such as the BIBAs.
“Every year when the BIBAs comes to town, we see hotel bookings rise with people staying in the resort on the night of the ceremony and many of them will eat in a restaurant, drink in a bar or visit our shopping centres.
“All this adds up to an enormous benefit for Blackpool and I cannot wait for us to host another sell-out crowd for the BIBAs this Friday night.”
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